|
Three Bottles of # 37 being
displayed at the lauch and
tasting event |
Wednesday April 21, 2010 - St. George’s
Grenada: On Friday April 16th,
Grenada Distillers Ltd hosted top
industry-specific, executives; for an
exclusive tasting and reception at its
facilities in Woodlands. The event was
in celebration of the launch of #37
blends; the 13th in the line of
award-winning Clarkes Court products.
The affair took place inside Nick’s
Barrel House, the retail and tourist
centre at the distillery; named after
the Father of Chairman and CEO Leroy
Neckles.
In his
address Mr. Neckles said “I want all of
you to feel a sense of pride in this
unique aspect of our heritage and to
recommend #37; to friends, family and
associates; as the ultimate experience
in Grenadian rums”
He went on
to say, “My dream is to see #37
represented at the finest corporate and
social functions; throughout the length
and breadth of Grenada, and the Diaspora
and I have no doubt that this vision
will soon be realized”
Mr. Fred
Antoine, General Manager of Clarkes
Court in his presentation said “We are
ready to stand behind our promise of
uncompromised quality and consistency;
in the delivery of this exotic and
superior product”.
Master
Blender Ahmad Rasheed, gave a inspiring
overview on the making of #37, but the
evening was not without its lighter
moments; as Mr. Devon Date, Production
Manager of Clarkes Court, entertained
patrons with his graphic demonstration
of tasting techniques. Blend#37 did not
disappoint and those present were high
in praises of the rum; commenting
especially on its bouquet, taste and
presentation.
Janis
Cuffie, Marketing Consultant for the
company said that a bottle of this
double matured, golden rum; will be
available to the public within a week or
two, for just EC $100.00. She also
indicated that great care and
craftsmanship was invested in every
detail of the design and presentation of
#37; to ensure that it is the
centerpiece of any bar.
Patrons
were provided with an opportunity, to
order Limited Edition bottles of #37;
which is expected to be numbered and
signed by the company’s Chairman, before
being delivered. Further they were also
privy to the display of a unique line of
barrel furniture, which included chairs,
portable bars, etc made from used rum
casks and manufactured by the Grenada
Distillers. According to Mrs. Cuffie,
this furniture is available for sale and
can be custom ordered from the company. |